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Knoxville, TN
Shopify design and development for Knoxville brands.
Looking for a Shopify agency in Knoxville? Start with what actually needs doing: build the store, redesign the one you've outgrown, or market it once it's live with ads, email, search and testing. For brands doing six to eight figures a year.
Left over from the 1982 World's Fair.
Selling from East Tennessee
Next door to America's most-visited national park.
Most of what shapes a Knoxville store's year comes down the road from the Smokies. Each point links to its source.
The most-visited park
Great Smoky Mountains National Park recorded more than 12 million recreational visits in 2024 and is consistently the most visited national park in the country.
Source: National Park Service
A June-to-October season
June through October were the Smokies' busiest months in 2023, each with more than a million visits.
Source: National Park Service
Sevier County is in the region
The Census Bureau's combined Knoxville area includes Sevier County, around Sevierville, alongside the nine-county Knoxville metro.
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“Since starting with Golden Digital, our website sales have seen exponential growth, our conversion rate is up, our AOV has increased, and our SEO rankings have significantly improved. Last year alone, our website revenue grew by 221%.”
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Email · the next drop
An inbox program built to bring customers back for the next drop.
Davin & Adley makes pumping and nursing bras, with a calendar of launches, restocks and holiday editions. When a lot of your customers are passing through Knoxville on the way to somewhere else, the email list is the part of them you get to keep.
We wrote, designed and ran the whole program across 2023–24, so each drop reached people who'd already bought rather than waiting for them to pass through again.
Read the case study
Start here
Get the store built — or get the one you have selling better.
A build is one project: the design and theme, your catalog, the move off whatever you’re on now, and a launch somebody watches. From $10,000 one-time, and you own every bit of it.
Already on Shopify? Shopify Growth keeps the store improving month to month, from $2,250/mo. Ads, email, search and testing go on top when they’ll pay for themselves.
Questions, Knoxville edition.
Are you actually in Knoxville?
We're remote — home base is Norristown, Pennsylvania, and the team is spread across the country, so there's no Knoxville office on Market Square to drop into. East Tennessee keeps Eastern Time, the same clock we do, and every project runs on video calls either way.
A lot of our customers are on their way to the mountains. Can we keep them?
Only if you capture them. A Knoxville brand selling to people passing through gets one transaction and no second chance unless the email address comes with it — which makes the receipt and the packaging insert worth more than another ad.
We sell outdoor gear with a real season. How should the year be shaped?
Front-loaded, and built before it starts. An east Tennessee outdoor brand has its year decided in a few months, so the site work needs to be finished ahead of the season rather than during it, and the quiet months are for the list rather than for going dark.
Should our ads cover Sevier County, or just Knoxville?
Both, as two audiences. The Census puts Sevier County in the same combined area as Knoxville, so it belongs in any local delivery or pickup radius. For ads, split it out: a shopper in Sevierville in October might be a visitor rather than a neighbor, and the two respond to different offers.
Is winter a write-off for a Knoxville brand?
No, but it's a different business. The Smokies' big months run June through October — each passed a million visits in 2023 — so winter is mostly locals and people who bought from you in summer. That makes it the season for the list: gift guides to last season's visitors in November and December, and new products pitched to people who already know you.
Where we work
Knoxville and the valley around it.
Knoxville is the last real city before the Smokies, which gives it a steady outdoor and tourist trade and a customer who is often just passing through on the way somewhere else.
We’re a remote agency with a home base in Norristown, Pennsylvania — the team is spread across the country, with a good chunk of it on the west coast. Everything runs on video calls, so you get the same people and the same hours whether you’re downtown or an hour out of it.
Neighborhoods and towns we cover
- Market Square
- The Old City
- Bearden
- Happy Holler
- Farragut
- Maryville
- Sevierville
- Gatlinburg
Nearby metros
More markets in the Mid-South
We’ll tell you what we’d do first with your Knoxville store.
Thirty minutes, free, and the notes are yours whether or not we work together.
